Thumbnail reviews. What's new, and worth attention? Who did it and why? Fact and opinion.
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Alcatel-Lucent
Perpetuating two cultures |
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Alliance Boots
plc
Yanks, it's not about shoes |
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Argentina
Rethink this nation |
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Cisco Systems
Keeping "the DNA of the bridge" |
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Credit Suisse
Modern, reverting to postmodern |
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Eastman Kodak
New leader, new strategy, moderately new identity |
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Intel
New leader, new strategy, moderately new identity |
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Intelsat
Retuned and refreshed |
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Manpower
New leader, a radical and sweeping redesign |
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Morgan
Stanley
Back to the authentic brand |
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NXP Semiconductors
Spinning out from Philips |
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Phoenix Companies
New leader, new strategy, new elegance |
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Reliance ADAG
The leader is the brand is the leader |
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Rockwell
Collins
After five years, its own logo |
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Sensata
Surely, the year's first Braille wordmark |
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Sistema
Telecom
Russia's first umbrella brand? |
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Vivendi
Fourth logo in eight years; are we there yet? |
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