Overview

What's new in corporate identities, and worth attention? Who did it and why? Fact and opinion. We tell stories of worldwide strategic interest, creative excellence, and leadership intent (or the regrettable lack of it), when we can find the story and properly credit the CEOs, planners, and designers. (Criteria for case selection)

for a visual summary of the year's logos, just click the year.

2010 Programs >		2009 Programs >		2008 Programs >		2007 Programs >
>> Bausch+Lomb >> Bpost >> Cable & Wireless Com. >> McGladrey >> Santos Brasil >> Towers Watson		>> ANBIMA >> Apollo Tyres >> Avid >> Broadview Security >> Citroën >> ConAgra Foods >> Commerzbank >> Fibria >> FICO >> Fiserv >> Hilton Worldwide >> Kraft Foods >> Meredith >> Morgan Stanley SB >> Reckitt Benckiser >> The Heart Institute >> Woodside Energy		>> AkzoNobel >> Bell Canada >> Booz & Company >> Capital One >> CEC Bank >> CSC >> EdisonLearning >> El Banco Deuno >> GDF Suez >> Grant Thornton >> Harlan Laboratories >> LodgeNet Interactive >> MillerCoors >> NetApp >> NTT DoCoMo >> Sodexo >> Thomson Reuters >> Topaz Energy >> Walbridge >> Walmart >> Wendy's/Arby's Group >> Xerox		>> ArcelorMittal >> Brocade >> Chrysler >> Cision >> Citi >> Covidien >> Daimler >> Delta Air Lines >> Devon Energy >> Experian >> The Joint Commission >> Johnson Controls >> Nielsen Company, The >> Nokia Siemens Ntwrks >> Tyco Electronics >> Unum Group >> Vale

2006 Programs >		2005 Programs >		2004 Programs >		2003 Programs >
>> Alcatel-Lucent >> Alliance Boots >> Argentina >> Cisco Systems >> Credit Suisse >> Eastman Kodak >> Intel >> Intelsat >> Manpower >> Morgan Stanley >> NXP Semiconductors >> Phoenix >> Reliance ADAG >> Rockwell Collins >> Sensata >> Sistema Telecom >> Vivendi		>> Alltel >> AT&T >> Bank of New York >> CA >> Centigon >> Chemtura >> Connex >> EDF >> Fiat Group >> Quark >> Renfe >> Sprint >> The Standard >> Visa >> Wolters Kluwer		>> AFLAC >> Assurant >> BASF >> Bausch & Lomb >> Genworth >> Hankook >> InBev >> Mabe >> NBC Universal >> NYC2012 >> one >> Travelocity >> TVR >> Unilever >> United Way of Amer. >> YWCA - USA		>> Abbey >> Altria >> Brink's >> BT >> Braxton >> Cardinal Health >> Gateway >> GulfTerra >> Invista >> Lippincott Mercer >> MCI >> Northwest Airlines >> Rompetrol >> Smith & Nephew >> Time Warner >> Total >> UPS >> Yellow Roadway

2002 Programs >		2001 Programs >		2000 Programs >		1999 Programs >
>> Arcelor >> BBDO >> BearingPoint >> Boise >> Cargill >> Centerpulse >> ConocoPhillips >> Engelhard >> Gateway >> Monday >> North Fork Bank >> Pepsico >> Seagate >> Thrivent >> Wyeth		>> Accenture >> Alacra >> Amersham >> ArcherDaniels- Midland >> ChevronTexaco >> Computer Associates >> Consignia plc >> El Paso Energy >> GlaxoSmithKline >> Goodrich >> J.P. Morgan Chase >> Mirant >> Morgan Stanley >> RBC Financial Group >> Scios Inc. >> Simplex Solutions		>> 3com >> Amtrak >> Arthur Andersen >> BP >> Cingular >> Delta >> ExxonMobil >> France Telecom >> NYSE >> Pharmacia >> Sensient Technologies >> Syngenta >> Thales >> U. S. Air Force >> Verizon		>> Aventis >> Canadian Airlines >> Invensys >> SGI

1998 Programs >
>> Alstom >> Ameren >> Bestfoods >> Celera >> Cendant >> Commonfund >> Diageo >> Dynegy >> Fortis >> GeoCities >> Iridium >> ITT Industries >> MCI Worldcom >> Monsanto >> NEF >> Nvest >> PriceWaterhouse Coopers >> UBS >> Venator

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Overview

2010 Programs >

2009 Programs >

2008 Programs >

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2006 Programs >

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2002 Programs >

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1998 Programs >