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In these pages,
we honor identity design work of excellence, for public service clients...  work done pro bono (usually at significantly reduced rates. Pro bono means "for good;" it should not mean "for free.")

The best lawyers and doctors donate service to good causes, or charge pro bono rates of half or less. So do the best identity consultants and designers - the big firms, as well as one-person offices.  Their gifts of brand (or rebrand) can add make-or-break clarity, impact and appeal to their client's cause. But too often, the value of their contribution seems under-recognized. 
We'll try to change that here.


International Association of University Presidents
A president's legacy

Voices of Youth
Meaningful design – literally.
    

Romanian Rugby Federation
Fresh twist on the old oak leaf

CCSVI Alliance
"Opening veins, opening minds"

Nonprofit Finance Fund
"Where Money Meets Mission"

Romanian Society of Pharmacology, Therapeutics and Clinical Toxicology
En Garde, El Raton!

Giant Magnet
Can't help but attract

The Gay and Lesbian Alliance Against Defamation
Trumpeting gay pride

Encore Careers
For the next big phase (phrase?) in our lives

Greene Hill Food Co-op
Mouthwatering visual system

Open Path
A beacon of hope

Millennium Promise
Extreme poverty ends here

The Paley Center for Media
Refocused by Landor
 

La Casa de las Madres
by Landor; says what it is, and what it does

Product RED
New meaning to Pro Bono, from Wolff Olins

Addus
by Errol Saldanha, 2006

Macmillan Cancer Support
by Wolff Olins, 2006

Starshine Academy
by Scott Lerman and Joe Finocchiaro, 2006

Milwaukee Institute of Art & Design
by Chermayeff & Geismar, 2006
 

WTC Memorial Foundation
by Gene Grossman, 2005


American Theatre Wing
by Gene Grossman, 2005

FIRST
by BrandLogic, 2004

   


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